App Store Optimization of your Android App

ASO (App store Optimization) is similar to SEO (Search Engine Optimization).

ASO is a master key to bring your App to the best position that it deserves. It’s an inseparable fragment of any App marketing plan.

According to Forrester, more than 60% Android Apps gets discovered through App store search. Isn’t it unbelievable? But true, no one can deny importance of ASO when it comes to Android App rankings on App store. 

ASO is a very much important tool that need to be used periodically for App’s ranking on App store and overall success. Because millions of Apps are struggling for some specific place on play store.

According to experts, ASO is a secret weapon for maximizing the advantages of App rankings and get best out of your App. If you are not using ASO for your App, you are losing hundreds of unique benefits offered by this amazing tool. 

It’s not a result but a process, infect a very crucial process for targeting your potential users.

ASO includes the following:

• Main factors

·         Title

·         Keywords

• Secondary factors

·         Total downloads

·         Reviews and Ratings